The Baby BluePrints program supports expectant mothers and promotes a healthy pregnancy throughout each trimester. We ask that you inform pregnant Independence members about the Baby BluePrints program at their first prenatal visit and encourage them to self-enroll by calling our toll-free number, 1-800-598-BABY. Upon calling, a Registered Nurse Health Coach will explain the program to the member and ask her a series of questions to complete the enrollment process.

Once enrolled in the program, members will receive a welcome letter that includes information on how to access educational materials on our secure member website and how to use 1-800-598-BABY for questions and support during pregnancy. Enrolled Baby BluePrints members who are eligible for condition management and provide their email or enroll in our text messaging program will also receive monthly email or IBX Wire^TM communications specific to each stage of pregnancy.* In addition, members who are found to have certain health issues or history that may place them at high risk are referred to a Registered Nurse Health Coach who is specially trained in maternity care for additional assessment and follow-up. If the assessment identifies the member as high-risk, they may be followed in our High-Risk Pregnancy Condition Management Program.

Resources available

Upon request, a flyer is available to place in the member's chart and distribute at the first prenatal visit to encourage her to enroll in Baby BluePrints. To order flyers, please submit an online request form. If you have any questions, please call Customer Service at 1-800-ASK-BLUE.

*Standard message and data rates may apply. Text STOP to stop and HELP for help. Terms and Conditions available at myhelpsite.net/ibx. Notification messages within IBX Wire^TM are sent via automated SMS. Enrollment in IBX Wire^TM is not a requirement to purchase goods and services from IBX.